icerat
Philosopher
Have you actually even bothered to check out the site, survey, and methodology? Your very question displays either ignorance or arrogance.
The RDA Most Trusted Brand surveys have been occurring for almost a decade. While RD commissions them, they're run by Neilsen Company, a well respected research firm.
Their is no "ultimate touchstone" of consumer opinion, but clearly these are respectable surveys. My apologise if the results don't conform to your preconceived beliefs. Reality can be like that some times.
The RDA Most Trusted Brand surveys have been occurring for almost a decade. While RD commissions them, they're run by Neilsen Company, a well respected research firm.
Their is no "ultimate touchstone" of consumer opinion, but clearly these are respectable surveys. My apologise if the results don't conform to your preconceived beliefs. Reality can be like that some times.
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