i would say unfortunately this is the case here. of course, many people who found interest in this story are simply because it's anti-woke and anti-dei which they have been pretty heavily propagandized by special interests pushing stupid culture war issues to despise. however, as it pertains to dei anyway, a black man getting a job over a white man because he's black and he didn't earn it is really the core issue with the arguments against woke dei policies, so it becomes pretty difficult to make an argument that skin color isn't a factor.
they'll say they care about academic fraud and it's got nothing to do with race, despite that's pretty core to the situation. and for some people too, i believe them. merit based hiring is good and academic fraud is bad. arday did lie and that's all true. i'm just not so sure they realize they've been propagandized into a white supremacist agenda by the media they consume that never ever talks about academic fraud at any other time, only when it suits their agenda. and so much more egregious cases get much less attention because it doesn't fit the narrative they're trying to push.
but a black guy in england got a job he didn't deserve over a black woman, made up some papers in a field you don't respect and said he ran more than he did, and that's a very serious issue to a bunch of americans. then you've got the secretary of war giving speeches about how they've finally gotten rid of the dei policies, getting rid of all the black generals and admirals as the military becomes less functional by the day. the exact thing they were worried about, but nothing about it. something stinks about that to me. so that's what i can come up with as to what the stank is.