The bizarre hive of social media activity appears to be part of a two-pronged Kremlin campaign to claim control over the internet, launching a million-dollar army of trolls to mold American public opinion as it cracks down on internet freedom at home.
"Foreign media are currently actively forming a negative image of the Russian Federation in the eyes of the global community," one of the project's team members, Svetlana Boiko, wrote in a strategy document. "Additionally, the discussions formed by comments to those articles are also negative in tone. Like any brand formed by popular opinion, Russia has its supporters ('brand advocates') and its opponents. The main problem is that in the foreign internet community, the ratio of supporters and opponents of Russia is about 20/80 respectively."
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