"The visualization had to be eloquent to the non-expert user"
Translation: We are trying to make it as simple as we possibly can for the benefit of the Truther community, because we really wish they would just shut up and rediscover their earlier fetishistic hobbies like stealing old ladies' inadequately laundered underpants off clotheslines. We are also sort of embarrassed, because we feel not unlike we might if we found ourselves making a sincere case against the Tooth Fairy.