How would a machine "feel" without the associated chemistry ? I mean, fear is hormones, right ? Why would I want a machine to have that ?
It is difficult to generalize regarding "feelings" and "emotions" and the role hormones may play in these states. An emotion arises from activity in circuits in particular brain areas. As such it would be just as possible to build emotional reactions into a machine, as to build in the capacities for self referential "thought", planning, memory, sensation, etc.
In mammals, the emotion of fear is accompanied by hormone release from the adrenals resulting in peripheral vaso-constriction, vaso-dilation in particular vascular beds (muscle), increased heart rate, etc. The effect of the hormones on the body is being monitored by the sensory systems, and so the activation of sensory circuits in particular patterns (racing heart, pressure in the head, wet underwear, etc.) is part of the overall neural state of being afraid. Fear is still a neural state however.
The role of oxytocin in bonding and attraction can be described in a similar way. The overall state of being attracted, or in "love" involves the sensory patterns evoked in neural circuits in response to the activity of the hormones on the body, but the emotional state itself is still just a complex of neural activity in multiple interconnected circuits in the brain.
In some cases the hormones may have direct access to certain neural circuits where they may play direct roles in synaptic transmission, but these will be limited to areas where the blood brain barrier is ineffective.
If emotions can be described as complex patterns of neural activity in particular neural systems within the brain, then there is no reason to believe they could not be built into a thinking machine, even without the activity of systemic hormones.
One would want to be cautious about building in too strong a sense of self preservation I would think.