For the record, I am not a fan of the recent decision. I remember when MMOs went from subscription to "free" to play and I imagine the internet undergoing much the same change. Bearable, limited access to some rudimentary features that work better with more tokens pumped into the machines. FPS fans have been subjected to much the same treament, lately, as well. Grind, grind, grind...or pay to skip!
Now, it "won't be the telecomm" companies doing it. What consumers pay for broadband downrates is chump change compared to commercial enterprise intranets scattered across the globe, and miniscule compared to content hosts' massive upstream/multicasting systems. We already have the model for the future in place. Hulu, Youtube Red, Amazon Prime, Netflix, CBS All Access, etc. Paywalls are going up on text media already, imagine how much all of these video streamers are going to be squeezed for by the ISPs?
Who owns a lot of this infrastructure? Cable companies. So what kind of price tier do you think they might want to push the competitors that have eaten their lunch lately into?
That's where I see things going. Everything else will be akin to pirated content now. Hopelessly buried in the signal-to-noise ratio of popups, redirects, and other trap doors (even with addons, this means keeping up with the ever-escalating war, adding to the inconvenience of internet sans content subscriptions).
My darkest concerns are between this and the content restriction systems in HDMI (digital signature to verify IP license), if someone real doesn't want a particular message getting out, there's starting to be lots of ways to do so without a single first amendment violation happening (no government decision blocked anyone's speech).
Also, on the same day, the FCC started the process of softening (or entirely doing away with) media ownership caps.
So more Sinclair Media "must runs" and less...well...anything else.