The "business opportunity" is NOT a hook to introduce the products. That's the biggest lie yet. It's the other way around. The business opportunity IS the real product. Again, I know it, and you know it.
*
Professor Charles King disagrees with you. A book of his is the one that opened my eyes to this particular strategy,
*I disagree with you
*I'm a living example that you're wrong. While I was familiar with the quality of Amway's cleaning products (my mother bought them - yet another of these customers that aren't supposed to exist), I doubt I would have made the time to sit down and learn about Nutrilite, or for that matter Satinique or Tolsom if I hadn't been building an Amway business. Ten years later I continue to buys those products, without working as a "distributor"
Coke makes profit by selling to distributors, true. But those distributors make money by selling to consumers.
No, distributors usually distribute. Either to regional distributors or wholesalers or maybe retailers. The retailers sell to consumers.
Amway makes money by selling to a distributor, who sells to a distributor, who sells to a distributor...
And just like for Coke, at some stage the product ends up the hands of a consumer. Unlike coke, if it doesn't, then it can be returned to Amway for a full refund.
The numbers you posted about how much profit Diamonds make don't address my main issue. Diamonds are the ones who saw the real business opportunity: Investing a lot more than the average sucker does. They fund rallyes and seminars and make a real profit selling "start-up kits" and self-help nonsense.
You guys don't give a damn about reality and evidence do you? $600,000/yr isn't "a real opportunity"? I've provided statistics from a major BSM company, representing hundreds of Diamonds, showing them averaging about $20K/yr from their BSM side business, including speaking fees. There's been a bankruptcy document from a guy who is actually a part-owner in a BSM manufacturer (not just reselling like most Diamonds) and his BSM income was
at most (we don't know all the breakdowns) equal to his Amway income, not more. Dexter Yager, who owns one of the best known BSM companies, is on record (60 minutes) stating he makes more from Amway than from his BSM company (Internet).
Do
some make more from this "side business" than from Amway? Sure, and there's particular reasons and circumstances behind that (not always positive either!)
But to claim a business bringing in income over $600,000/yr isn't a "real business" is just plain silly.
No one goes from a few hundred dollars' investment, works hard, then goes on to become a big shot diamond. They just don't.
No, they have to learn stuff too.
If I had a lot of money to risk in an investment, and no conscience, I would invest in the Amway business opportunity. The real one. The one where I run large seminars and rake in the real dough off the small investor (the poor guy who believes the lies about the business model).
But I won't. I don't do cults.
You apparently don't do facts much either.
I see the Amway TV ads about how this or that of their products is the best selling whatever, but I have never seen any of these products in any house I have ever been in. P&G and Coke products I see everywhere.
You spy in people's bathroom and medicine cabinets? You check through women's purses? Really?
If there are Amway products in a house, you will probably not find out by seeing them in the house. You will be in that house because you're being pitched to in the first place. Only distributors have the products. They're the consumer.
(1) I'm not a distributor of Amway products(*). I'm a consumer of Amway products.
(2) What's wrong with distributors being consumers, if it's because of legitimate demand?
*unless someone asks. Put it this way, I claim zero Amway business expenses. I have the right to resell/distribute the products, but I don't. I'm a consumer