HeadOn - Apply directly to your forehead!

[Gravy]

A good debunking of Head-On! on the Today show this morning. An M.D. was interviewed and explained why there's no scientific reason that the product can work, that the "active ingredients" are vanishingly small, and that any perceived benefit is due to the placebo effect.

Apparently this company's advertising used to claim that Head-On cures headaches, but the Better Business Bureau filed a complaint against them and they were forced to withdraw the claim.

"Available without a prescription!"

 

[tsg]

Apparently this company's advertising used to claim that Head-On cures headaches, but the Better Business Bureau filed a complaint against them and they were forced to withdraw the claim.

Not to get all Claus on you, but do you have any verification of that? That was my suspicion as well since I remember the commercial actually making claims at one point befrore being changed to the present annoying form, but I haven't been able to confirm it. If it is the result of a complaint it kind of takes the wind out of the "clever marketing campaign" sails.

ETA: Nevermind. I found it here. Google is your friend .

 

[Bindamel]

They thought it was clever???? When I finally saw it (I don't watch that much tv) it just made my brain hurt. If I actually had to listen to it more than once i think I would put my foot through the screen.

(Bolding mine)


It sells itself!

 

[Kochanski]

(Bolding mine)


It sells itself!

Umm, but I am not a homeopath, I don't believe like cures like

 

[politas]

Whilst Googling "Head-On" migraine relief, I came across several websites detailing how one of Head-On's active ingredients is quite harmful. According to drugstore.com, Head-on includes 6X potassium dichromate. How much potassium dichromate is in this stuff and how much would be a harmful dose? Anyone? Anyone? Bueller?

Lets see, from what I can find, a homeopathic 6X is equivalent to a concentration of 0.001 mg/ml. Wikipedia is your friend:

Potassium dichromate is one of the most common culprits in causing chromium dermatitis. Chromium is highly likely to induce sensitization leading to dermatitis, especially of the hand and fore-arms, which is chronic and difficult to treat. As with other CrVI products, potassium dichromate is carcinogenic and should be handled with gloves and appropriate health and safety protection. Potassium dichromate is listed as one of the ingredients in the migraine over-the-counter homeopathic medication called HeadOn, though at a homeopathic dilution of 6X the product contains only one part per million of dichromate.