TONE IT DOWN TAUPE
for those lacking autism.
About the ribbon:
It is taupe (or tan. Or beige. A non offensive, non obtrusive color) to symbolize the toned-down sensory and emotional experiences of those lacking autism.
The eyes represent the incessant demands for eye contact from people lacking autism.
The large size represents the size of the epidemic. 49 in 50 people lack autism! Help us find a cause! Help us develop more effective therapies! Help us integrate those lacking autism into a functional society with autistic people!
This campaign, while sounding a bit silly, is also a bit serious. Tone it down. Tone down the fear rhetoric. Tone down the alarmism. It is not necessary to light anything blue to show support and love for an autistic individual-that can be accomplished by, well, actually supporting autistic people. This is an opportunity to actually raise awareness and educate people: when they ask what that giant ribbon is for, we can explain why we are toning it down taupe, that fear rhetoric hurts real people, and that what autistic people want is not to be fixed, not to be prevented, but to be given the supports we need to be part of society. It's a way to make people think.