Have you ever asked yourself why prescription drugs are so expensive in the US but not in France, the UK, Canada, etc? Those governments told the developers of those drugs that they can only charge a fixed amount for their drugs, this doesn't include massive R&D costs. So who pays for the the R&D? The USA does. What do you think would happen if the USA removed the ban on importing prescription drugs from Canada? Canadian prices would skyrocket and USA prices would go down slightly. It would be more fair, the Canadians would have to pick up more of the R&D costs.
Hang on, let me get that right. You are
happy to pay twice as much as anybody else for your drugs, so that you can subsidise pharmaceutical research for the rest of the world? Really?
I mean, the idea that you should join everyone else in negotiating the best deal you can cut, so that the overheads were equitably split among all consumers wouldn't do for you?
As I said in another thread, this is like going to buy a new car, armed with the copy of
What Car? that tells you the achievable discount is $4,000, and you know this is true because you have a couple of friends who bought the same model from the same dealer and they got that discount. But you refuse even to
ask for the discount, because you believe that unless you pay full list price, Ford won't be able to develop the next new model.
Good grief,
nobody can be that naive. And in this respect, the pharmaceutical industry isn't so different from the motor industry.
This same system also applies new imaging technology and all of the other fun gizmos we have. The USA generally gets these things first (since we can afford them) but we also get overcharged compared to socialist health systems.
Evidence? That US hospitals get new imaging technology significantly earlier than say French or Japanese?
We also have an overmedicated population, which is in part due to drugs marketed directly to people (seriously, wtf???) and doctors practicing medicine defensively so they don't get sued.
And do you wonder why direct marketing of prescription drugs is allowed in America but not anywhere else? Because your politicos have been bought and sold for American gold, that's why. The same reason as you are the only mugs on the planet paying list price for your new Focus.
And does it not occur to you that the answer to your dilemma is right in your own post? Pharmaceutical companies' advertising budgets are significantly larger than their R&D budgets. They're so competitive that they will never self-regulate to reduce marketing. All you guys have to do is to ban direct-to-patient marketing of prescription drugs, and hey presto, you've probably saved the drug companies enough money to cure
death.
I never met anything so unworldly as an American trying to defend US healthcare pricing policies.
Rolfe.