I'm guessing most of his employees aren't janitors or what not. I'm reminded of Hewlett Packard and the HP way. That meant treating your employees well. Which they did, when I worked there, most of the people that worked for HP worked for subcontractor's who did not follow the HP way. Not that they treated workers badly but there definitely a difference between the very few folks that actually worked for HP and those that didn't.70K seems a bit high for an individual, but more power to him.
Any rate, I digress. Its unclear to me how much of the changes at Gravity Payments are just correlation rather than causation and not sure how much it would apply to say, a grocery store and not a financial services firm.