plague311
Great minds think...
It depends on the consumer and depends on how it is pitched. IIRC there was a study which showed that a majority of Conservatives would buy non-eco lightbulbs even if they were more expensive to buy and run if the alternatives were branded as ECO.
In North Dakota you wouldn't be able to run too many of the electric\high MPG cars because they just aren't made to function in our winters.
You just don't see electric cars up here with any regularity because it would be the equivalent of having a motorcycle. You can drive it during the summer, but you need something reliable (preferably all or 4 WD) in order to function.