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Smokeless Chip Card

Alex DeLarge

Student
Joined
Dec 20, 2004
Messages
34
I just saw a new infomercial (from the same company that sells the "BioStabil 2000" ) for a product called the Smokeless Chip Card. They claim this product reduces the amount of tar, nicotine, carbon monoxide, etc. in your cigarettes, making smoking less unhealthy and easier to give up. It does this by "using a magnetic field" (of course) to make the molecules in the cigarettes "vibrate" so tar and nicotine will "burn up completely" so "less harmful substances will get in your lungs when you inhale." This all has been "scientifically tested" at multiple universities of course.
The Smokeless Chip Card supposedly will only work for 3 years for some reason, (it has no battery) and costs 30 Euros.

http://www.telsell.com/shopping.asp?MN=PRI-4588&CNT=NL&LAN=NED&UID=07020514021436

It seems incredible that these people are able to make such strong (and potentially dangerous claims) and get away with it, but they are also still advertising and selling the "BioStabil 2000" despite the fact that it has been exposed as a fraud for years, so apparently they can.
 
Actually, their website was down for a while after the ASA adjudication. I originally found it in Google's cache.

I don't know whether it was just coincidence or that they didn't immediately realise that the ASA doesn't concern itself with claims on websites.
 
This is a fine example of the sort of thing I refer to as an "Idiot Badge"

Q-ray is another.... as is Head-On
 

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