[Referring to consequentialism] If we think of principles as those that should be generally advocated, these are the principles, when advocated, will give rise to the best consequences. Where overseas aid is concerned, those will be the principles that lead to the largest amount being given by the affluent to the poor.
Is it true that the standard set by our argument is so high as to be counterproductive? There is not much evidence to go y, but discussions of the argument, with students and others have led me to think it might be. Yet, the conventionally accepted standard - a few coins in a collection tin when one is waved under your nose -- is obviously far too low. What level should we advocate? Any figure will be arbitrary, but there may be something to be said for a round percentage of one's income like, say, 10 per cent - more than a token donation, yet not so high as to be beyond all but saints. (This figure has the additional advantage of being reminiscent of the ancient tithe, or tenth, that was traditionally given to the church, whose responsibilities included care of the poor in one's local community. Perhaps the idea can be revived and applied to the global community. Some families, of course, will find 10 per cent a considerable strain on their finances. Others may be able to give more without difficulty. No figure should be advocated as a rigid minimum or maximum; but it seems safe to advocate that those earning average or above average incomes in affluent societies, unless they have an unusually large number of dependents or other special needs, ought to give a tenth of their income to reducing absolute poverty. By any reasonable ethical standards this is the minimum we ought to do, and we do wrong if we do less.