Do you have a better word for it, the word itself means nothing. It is simply the agreed upon word for this concept in our culture.
That's part of the problem, though. The "concept in our culture" is well-named, but not well-defined, almost to the point where two people can be using the same term to talk about two entirely different concepts.
For example, the Deist's Great Watchmaker is almost an entirely different order of being from the Person whom the local born-against have a "personal relationship" to. Michael Behe's God is so dumb that he doesn 't know how to delegate and Fred Phelps' is so busy hating fags he doesn't have time for anything else, while Ken Miller's is so smart that he need not do anything but delegate -- and probably spends all his time watching TV in his office.